Brand Commerce – The new eCommerce Frontier
What is Brand Commerce and how does it fit into the terminology of eCommerce marketplaces and platforms? Matter of fact, there are no official definitions of marketplaces and platforms. Neither…
What is Brand Commerce and how does it fit into the terminology of eCommerce marketplaces and platforms? Matter of fact, there are no official definitions of marketplaces and platforms. Neither…
Let’s start with the basics. Until now commerce relied on a long and complex chain of distributors and wholesalers to deliver goods to consumers. When it comes to eCommerce, customers purchase…
In B2B eCommerce, speed and agility are more important than ever in Lengthy IT integration projects should be a thing of the past. Ivo Oppong-Addai from Next Commerce reveals in…
A flourishing eCommerce platform ecosystem has been emerging in Europe in recent years. Businesses have to decide whether they want to become marketplace operators or focus their activities on the…